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2026-04-28 · AnyShop

Why AnyShop never touches your money

The structural choice behind a free, flat-fee SaaS for digital-goods sellers.

Every digital-goods platform we've studied — and we've studied 16 — sits between the buyer and the seller and takes a cut. Lemon Squeezy, Paddle, Creem, Gumroad, Sell.app, Sellup, Sellix, Selly, autobuy, SendOwl, e-junkie, GetDPD, Payloadz, Whop, SimpleGoods, Shoprocket. Different tiers, different fee structures, different positioning. Same architecture: hold the money, take a percentage.

We deliberately built the opposite. AnyShop is software you can use for free to run your storefront — or pay $19 a month to white-label the checkout. Customer payments go from their card or PayPal directly to your Stripe / PayPal account. We never see the funds. We never need money-transmitter licensing, never need to be PCI level 1, never need a banking partner.

What that buys you

At a $10k/mo revenue, the typical Lemon Squeezy seller pays somewhere between $800 and $1,100 in platform fees. Creem charges $430. Paddle is around $550. Gumroad is a flat $1,000. SendOwl is $87 — but caps your annual revenue at $36k. Sell.app is $300 on the free tier or $199.99 if you upgrade.

AnyShop is $0 (Free) or $19 (Paid). The same numbers at $1k/mo and at $1M/mo. There is no metering on revenue, on product count, on store count. We don't have a bigger-tier-when-you-grow business model — we couldn't even invent one if we wanted to, because we have no visibility into your sales for billing purposes.

What it doesn't buy you

We are not a Merchant of Record. We don't collect VAT, GST, or US sales tax on your behalf. If you need that, integrate Stripe Tax, Quaderno, or TaxJar — we have plug-ins for the popular ones. Or choose Lemon Squeezy or Creem if global tax compliance is the only thing you came here for.

We also don't court grey-market sellers. No PayPal Friends & Family gateway. No account-reseller product types. No unverified crypto. We'd rather grow slower with a clean Stripe MID than end up like Sellix did under Operation Talent in January 2025.

What's shipping today

Storefronts at {slug}.anyshop.io (or your own custom domain) with auto SSL. Five deliverable types: file, license key, subscription, FIFO serial-code queue, static value, dynamic webhook. BYOK Stripe and PayPal connections, encrypted at rest with AES-256-GCM. Per-order fraud trust scoring with disposable-email checks, IP velocity, email velocity, and Stripe Radar weights. Custom checkout fields. Cart-level add-ons. Coupons with race-safe redemption counters. Order-detail pages with full timelines, Stripe deep-links, and Postmark email-event tracking. Customer Portal deep-links for subscriptions. Abandoned-cart recovery.

What's next

Crypto gateways (BTCPay, NOWPayments). Stablecoin payouts to merchant wallet. Discord and Telegram bots with role auto-grant. Drag-drop storefront builder. AI Business Assistant. Headless React/Vue/Svelte commerce primitives. Multi-region edge deploy.

If any of that sounds useful, the free tier has every feature. We'll be here.